lab2sky · customer interview worksheet
https://lab2sky.com/founder-toolkit/
updated 22 september 2026

date / interviewer / customer role (avoid unnecessary personal details):

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permission to take notes and use the discussion:

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tell me about the last time this problem happened:

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what did you do, and who else was involved?

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what have you tried before, and why did you keep or stop it?

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what did the problem cost in time, money or missed opportunity?

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how would a change be approved, bought and introduced?

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what would a useful improvement need to demonstrate?

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agreed follow-up and permission:

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observations / interpretations / remaining unknowns (keep separate):

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next test and decision rule:

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preparation tool; not an investment decision. keep sensitive information private.